It all begins with brainwaves.

What are brainwaves?

Brainwaves are the sum total of millions of neurons all firing at once. The number of neurons sparking in the brain at a certain frequency (speed) convey information that defines the amplitude (or power). Brainwaves are measured in Hertz (waves per second), and have a spectrum of frequencies. Each frequency spectrum carries a different meaning about emotions, physical movement, concentration, and creative expression. Issues happen when specific frequencies do not fire optimally for a given activity. For example, it is not optimal for beta frequency, the “go” brainwave, to be dominant at night or it causes insomnia. By the same token, delta, the “sleep” brainwave causes daytime drowsiness and insomnia if is too active during the day.